Sabah tourism goes virtual to revitalise industry. [Newspaper] (2022)
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Abstract
Sabah has gone virtual to revitalise the struggling tourism industry while waiting for international borders to reopen. To ensure local tourist guides maintain their resilience amid the Covid-19 pandemic, the Sabah Tourism Board (STB) is working with the Sabah Tourist Guides Association (STGA). The partnership was to reinvent travel tours and experiences aimed at both local markets and broader audiences via the internet.
| Item Type: | Newspaper |
|---|---|
| Keywords: | Tourism industry, Domestic tourism, Sabah tourism, Virtual tours, Local tour guides, Tourism marketing |
| Taxonomy: | By Subject > Hotel & Tourism Management > Tourism Management |
| Local Content Hub: | Subjects > Hotel & Tourism Management |
| Depositing User: | Ilya Nur Fateen Othman |
| Date Deposited: | 09 Jun 2022 02:12 |
| Last Modified: | 09 Jun 2022 02:12 |
| Related URLs: |
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