#TECH: Adobe offers solutions for brands to enter the metaverse

#TECH: Adobe offers solutions for brands to enter the metaverse. [Newspaper] (2022)



Abstract

AT its Adobe Summit 2022, which kicked off yesterday, Adobe unveiled a series of innovations, integrations, and investments designed to position brands to succeed in the metaverse to empower agencies and brands to adapt to the new demands of designing in 3D and immersive environments, and fast-track brands on their road to metaverse readiness. Building upon the capabilities Adobe currently offers for creating immersive 3D experiences, e-commerce platforms and digital experiences, Adobe announced new innovations for designing, creating and delivering engaging and realistic virtual experiences to millions of users. The company said new integrations across Adobe Creative Cloud and Adobe Experience Cloud will bring Adobe's 3D content creation and personalisation solutions to businesses across a wide spectrum of industries.

Item Type: Newspaper
Keywords: Metaverse, Designing 3D content, Augmented reality (AR), Adobe creative cloud
Taxonomy: By Subject > Computer & Mathematical Sciences > Information Technology
Local Content Hub: Subjects > Computer and Mathematical Sciences
Depositing User: Nurmaisari binti Che Anuar (Kuala Terengganu)
Date Deposited: 27 Jun 2022 04:01
Last Modified: 27 Jun 2022 04:01
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