Frozen Parlour: ice cream dessert. [Entrepreneurship Project] (Unpublished)
Abstract
Our company, Frozen Parlour plans to provide visually attractive ice cream dessert in Sabah for Sabahan to enjoy different ice cream dessert than that is offered in the market. We shall be employing prior to those who have dessert design background and those who have education background in Sales and Marketing management. Apart from that, our shop relies on good customer service to retain loyal customers. Hence, we will focus on employing those who have excellent personal qualities, including good communication skills, a neat appearance and punctuality. The positions available are ice cream server, dessert technician, ice cream flavors consultant, dessert creation associate shift, supervisor crew members, ice cream decorator, store manager and maintenance manager. Our business is formed on December 2013and consist of five partners; Cyrina Eve Cyrinus, Shahrlene Jupiri, Noorzafiera Jikri ,Noratiqah Alimin and Rax Innocent Vincent. Our business located at G-328, Ground Floor, Borneo Hypermall, JalanSulaman 88400 Kota Kinabalu, Sabah, Malaysia. Our main product is ice cream. The ice creams that we use will be from our supplier, which is from the Walls Company. We offer a wide range of special Ice cream design and flavors. Our main menus are Banana Split Ice Cream, Ice Cream Sandwich and Chocolate Ice Cream Cake Roll. These are the 3 ways for us to serve our customers, customers can choose how they want their ice creams from the 3 menus as according to their own desire flavors. The different flavors that our company offer are; Choco Almond Fudge, Strawberry Cheesecake, Fruit Salad, Double Dutch, cookies and cream and Mocha Crumble. The main factor why we choose ice cream for our business is because, ice cream is universal and can be consume for people of different ages, different background and many more. Other than that ice cream is suitable for Sabahan market because the weather is quite hot, and ice cream is the best way to make them feel good. Our future plans for this business is to introduce this type of ice cream dessert worldwide and hope it could be well known and established ice cream dessert cafe such as TuttiFutti, Vedablu, and Karamel Almondo.
| Item Type: | Entrepreneurship Project |
|---|---|
| Additional Information: | Faculty of Hotel and Tourism Management |
| Keywords: | Entrepreneurship, Business proposal, Business management |
| Taxonomy: | By Subject > Entrepreneurship > Business Fundamentals By Subject > Entrepreneurship > Business Planning |
| Local Content Hub: | Subjects > Entrepreneurship |
| Depositing User: | Haryati Ramlee |
| Date Deposited: | 30 Jun 2022 09:04 |
| Last Modified: | 30 Jun 2022 09:04 |
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