Investigating the extent of information technology (IT) usage in Malaysian batik industry. Social and Management Research Journal, 3 (2). pp. 125-143. ISSN 0128-1089 (2006)
Abstract
In this new information technology era, business enterprises in Malaysia should capitalize on the use of information technology (IT) to gain the competitive advantage and bring their businesses to the global fore front. The recent advancement of information technology enables a community network portal to provide faster and more efficient communication, dissemination of information and business transactions for organizations. This paper discusses the extent of IT usage in the Malaysian Batik Industry and then proposes a community net portal (CNP) reference model for the Malaysian batik industry. A survey study involving eleven batik companies in the Klang Valley was carried out. Information were also gathered via interviews with four related organizations: (I) Malaysian Handicraft Development Corporation (MHDC), (2) Syarikat Karyaneka Sdn Bhd, (3) Batek Malaysia Berhad (BMB), and (4) Batik Guild Sdn Bhd. Survey study results indicated that majority of the batik companies still favors the traditional method of doing business as they lack funds and expertise to incorporate information and communication technology (ICT) business solutions. The three main services that batik companies would like to add to their websites are shopping cart, online payment, and immediate credit card validation. The key components of the CNP model proposed are infrastructure, portal administration, content management, content collaboration and publication, and access controls. The proposed CNP model can serve as a reference for the development of an actual working community network portal for the Malaysian batik industry.
Item Type: | Article |
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Keywords: | Community network portal, Information and communication technology, Batik industry |
Taxonomy: | By Niche > Batik > Marketing By Niche > Batik > Technique |
Local Content Hub: | Niche > Batik |
Depositing User: | Muslim Ismail @ Ahmad |
Date Deposited: | 14 Mar 2023 09:02 |
Last Modified: | 14 Mar 2023 09:02 |
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