Stimulating interactive apps in conserving batik block pattern

Stimulating interactive apps in conserving batik block pattern. International Journal of Academic Research in Business and Social Sciences, 11 (10). pp. 426-432. ISSN 2222-6990 (2021)



Abstract

Batik is a Malaysian culture where the motif and pattern represent our identity and cultural heritage. People prefer to dress elegantly and simply in contemporary society. Additionally, the current batik pattern lacks a robust Malaysian identity. The traditional element also struggles to develop a local identity due to the lack of a descriptive document describing the Malaysian design. This research aims to identify traditional Malaysian batik patterns and develop an interactive application that will aid in the preservation of Malaysian culture and heritage. This study collected data through a review of contextual documents, in-depth interviews, and online survey questionnaires by establishing that Malaysian batik contains numerous patterns that all Malaysians must preserve as part of the country's heritage. Our finding shows that the proposed batik apps have the potential to increase Malaysians' awareness of batik patterns while also contributing to the preservation of culture and heritage value. Individuals can use the app to search for information about batik easily. Furthermore, for the Jabatan Warisan Negara, which is part of the Ministry of Tourism Malaysia, the app will act as a medium for promoting one of Malaysia's cultural and heritage treasures, Batik design.

Item Type: Article
Keywords: Batik block, Pattern, Interactive apps
Taxonomy: By Niche > Batik > Marketing
By Niche > Batik > Themes, Motives
Local Content Hub: Niche > Batik
Depositing User: Muslim Ismail @ Ahmad
Date Deposited: 10 May 2023 08:45
Last Modified: 10 May 2023 08:45
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