Applicability of Theory of Reasoned Action in Malaysian Islamic Banking Institutions. The Journal Of Muamalat And Islamic Finance Research, 2 (1). pp. 55-76. ISSN 1823-075X (2005)
Abstract
Internet has changed the way business is conducted and one of the emerging uses of the Internet is for banking transaction. With an increasing affluent community, the potential of Internet banking cannot be ignored. The purpose of this paper is to test the applicability of the Theory of Reasoned Action (TRA) in predicting the intention to bank online among Islamic banks' customers. A structured questionnaire was used to elicit information from the customers using a convenience sampling techniques. A total of 82 responses were received. The findings indicate that the Theory of Reasoned Action (TRA) is a valid model in predicting the intention to bank online. Attitude (2~0.565p, <0.01) and subjective norm(2=0.211, p<0.01) were found to be positively related to intention with the former being the more influential predictor. Subjective norm also positively influences (2~0.373p, <0.01) the attitude to bank online.
| Item Type: | Article |
|---|---|
| Keywords: | Islamic banking, Theory of Reasoned Action (TRA), Intention to Bank Online |
| Taxonomy: | By Niche > Islamic Banking > Banks and Banking > Accounting |
| Local Content Hub: | Niche > Islamic Banking |
| Depositing User: | Ilya Nur Fateen Othman |
| Date Deposited: | 23 Aug 2024 03:11 |
| Last Modified: | 23 Aug 2024 03:11 |
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