The emerge of commercial television in Malaysia and its performance during the early period of its existence. Jurnal Komunikasi, 8. pp. 103-115. ISSN 2289-1528 (1992)
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Abstract
Broadcasting in Malaysia before the eighties had never been run on a commercial basis or by private individuals or groups. The general opinion was that commercial broadcasting would never come into existence.
Item Type: | Article |
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Keywords: | Television, Commercial, Broadcasting, Broadcast management & marketing |
Taxonomy: | By Subject > Communication & Media Studies > Media Studies > Broadcasting By Subject > Communication & Media Studies > Strategic Communication > New Media Communication |
Local Content Hub: | Subjects > Communication & Media Studies |
Depositing User: | Muhammad Shafiq Amirullah |
Date Deposited: | 04 May 2021 06:24 |
Last Modified: | 04 May 2021 06:24 |
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