Strategies for quantity surveying consultancy firms to achieve profitability: research proposal from a Malaysian perspective. Malaysian Construction Research Journal: RISM International Research Conference 2020, 9 (1): 15. pp. 175-181. ISSN 2590-4140 (2020)
Abstract
Quantity surveying (QS) consultancy firms need to adopt appropriate strategies to survive and grow in an emerging business environment. Nevertheless, it is difficult to select suitable strategies that would increase profitability as there are simply too many strategies available for implementation. This proposal proposes to: first, rank the strategies for QS consultancy firms to achieve profitability; second, examine the underlying structure caused by latent strategies for QS consultancy firms to achieve profitability; and third, develop a structural equation model of latent strategies for QS consultancy firms to achieve profitability. The data required will be collected using a structured questionnaire administered through personal interviews with over two hundred company directors each from one of the QS consultancy firms located in Klang Valley, Malaysia. Random samples will be drawn from the record on registered consultant QS practices available from the online database of the Board of Quantity Surveyors Malaysia (BQSM). Mean ranking, exploratory and confirmatory factor analyses, and structural equation modelling will be used in the data analyses stage. The findings will comprise the ranking of strategies, identification of latent strategies, and development of a structural equation model of latent strategies for QS consultancy firms to achieve profitability. Ultimately, this research could inform practitioners of the best strategies that would improve profitability. Foreign QS consultancy firms that intend to venture into the Klang Valley Malaysian construction industry may also use the findings to assist them to expand and develop their businesses in this sector.
| Item Type: | Article |
|---|---|
| Keywords: | Quantity surveying consultancy firms, Malaysian perspective, Profitability |
| Taxonomy: | By Subject > Architecture, Planning & Surveying > Quantity Surveying |
| Local Content Hub: | Subjects > Architecture, Planning & Surveying |
| Depositing User: | Eza Eliana Abdul Wahid |
| Date Deposited: | 15 Feb 2021 03:42 |
| Last Modified: | 15 Feb 2021 03:42 |
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