Racingsories Sdn Bhd: helmet’s raincoat

Racingsories Sdn Bhd: helmet’s raincoat. [Entrepreneurship Project] (Unpublished)



Abstract

Helmet plays an important role to all motorcyclists in this world. It protects the head and complements the skull in protecting the human brain. There are some issues among motorcyclists in protecting helmet when leaving their motorcycle. Although there are some products in the market, but it still does not meet the user’s requirements. Hence, Racingsories Sdn. Bhd. wants to introduce a new product which is the “Helmet’s Raincoat”. The Helmet’s Raincoat is a portable, compact, durable and easy to use as it uses high quality and technology of materials to protect helmets from some circumstances. The target market for the Helmet’s Raincoat are all motorcyclists in Shah Alam. Customers who are in the middle level economy to the higher level economy are our potential buyers. We also focus on people who are using helmet that are not going to use storage box for their motorcycle and at the same time want to protect their helmet from getting wet. We are focusing on people in the age between 16-50 years old, motorcyclists from school kids, universities student and workers. Since Malaysia is having climate of the equator, the demand to protect motorcyclist’s helmet is highly expected. We grab this opportunity to sell this product to the retailers and wholesalers.

Item Type: Entrepreneurship Project
Additional Information: Faculty of Computer and Mathematical Sciences
Keywords: Entrepreneurship, Business proposal, ENT 600, Racingsories Sdn. Bhd.
Taxonomy: By Subject > Entrepreneurship > Business Fundamentals
By Subject > Entrepreneurship > Business Planning
Local Content Hub: Subjects > Entrepreneurship
Depositing User: Mohd Hafiz Kasirun
Date Deposited: 19 Jan 2021 17:02
Last Modified: 19 Jan 2021 17:02
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