Consumers’ perception and acceptance of fresh agriculture Product purchased through e-business. Journal of Agribusiness Marketing, 7. pp. 49-59. (Unpublished) (2015)
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Abstract
This study was carried out to examine consumer perception and acceptance of e-business for agriculture produce in Malaysia. Results from the analysis found that most buyers
are adult female users aged between 20 and 49 years, with a monthly income of RM1,001 to RM3,000.
Item Type: | Article |
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Keywords: | e-business |
Taxonomy: | By Subject > Plantation & Agrotechnology > Plantation and Agribusiness Management By Subject > Plantation & Agrotechnology > Agriculture Technology |
Local Content Hub: | Subjects > Plantation & Agrotechnology |
Depositing User: | Nur Hayati Abdul Satar |
Date Deposited: | 26 Jul 2020 22:55 |
Last Modified: | 26 Jul 2020 22:55 |
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