Branded content way to effective marketing. [Newspaper] (2014)
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Abstract
While traditional advertising remains the foundation of businesses, media owners have started making impressive strides in producing and integrating branded content as a means to improving marketing effectiveness for clients.
Media Prima Bhd, in collaboration with the 4As, is organising a Branded Content workshop on September 22 at Balai Berita, Bangsar, to assist 4As members understand and produce more effective Branded Content campaigns for the benefit of clients.
| Item Type: | Newspaper |
|---|---|
| Keywords: | Marketing |
| Taxonomy: | By Subject > Business & Management > Management By Subject > Business & Management > Marketing |
| Local Content Hub: | Subjects > Business & Management |
| Depositing User: | Muhammad Azrul Ayob |
| Date Deposited: | 01 Aug 2021 12:56 |
| Last Modified: | 01 Aug 2021 12:56 |
| Related URLs: |
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