The influence of customers’ online review to the hotels’ services performance in Malaysia. Degree thesis, Universiti Teknologi MARA, Terengganu Dungun Campus. (2018)
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Abstract
The purposes of this study are to identify the online travel intermediaries as the channel for customers’ online reviews in Malaysia and to determine the influence of the customers’ online reviews to the hotels’ service performance. This research paper is conducted using the argumentative of secondary data.
| Item Type: | Thesis (Degree) |
|---|---|
| Keywords: | Hotel service performance, Service management, Hotel review |
| Taxonomy: | By Subject > Hotel & Tourism Management > Hotel Management |
| Local Content Hub: | Subjects > Hotel & Tourism Management |
| Depositing User: | Nor Azimahwati Aris |
| Date Deposited: | 10 Nov 2021 08:12 |
| Last Modified: | 10 Nov 2021 08:12 |
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