Effect of technology use in hotel towards guest engagement. Degree thesis, Universiti Teknologi MARA, Terengganu Dungun Campus. (2017)
Abstract
Production industry had been greatly affected by the technology changes. Service industry including the hotels is also not excluded from the technology impact. This study will review 79 articles to know the effect oftechnology use in hotel towards guest’s engagement. By reviewing others articles, we want to know effects oftechnology usage in hotel towards guests engagement and whether employee interaction vith the guest will influence guest engagement towards the hotel. Technology implementation in the hotel might lead to positive impact or negative impact.Some people might not prefer to use technology while some people are excited to use new technology. This can be seen through the satisfaction of the guests when using the machine and system and their loyalty towards the hotel. Their loyalty can be interpreted in terms offrequency their staying at the hotel despite other hotels.
Item Type: | Thesis (Degree) |
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Keywords: | Technology, Hotel guest, Technology effect, Engagement, Guest engagement, Information technology and applications in hospitality, Service quality |
Taxonomy: | By Subject > Hotel & Tourism Management > Common Areas By Subject > Hotel & Tourism Management > Hotel Management |
Local Content Hub: | Subjects > Hotel & Tourism Management |
Depositing User: | Nur Rohaya Razali |
Date Deposited: | 15 Apr 2021 07:08 |
Last Modified: | 15 Apr 2021 07:08 |
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