Dio Cafe: cafe. [Entrepreneurship Project] (Unpublished)
Abstract
Our business is based on partnership where it consists of five members which hold important
positions in the company such as General Manager, Administrative Manager, Marketing
Manager, Operational Manager and also Financial Manager. We have contributed a total of
RM I 00,000 as our capital, where each member contributes RM 15,000 and the remaining RM
25,000 is from Bank Islam's loan.
Dio Cafe unlike a typical cafe, we serve variety of delicious cookies, cakes and more for the
Malaysian. The origin name of this company is from the Hungarian word, Dio- which means
nuts. Our Cafe will be located at G-354, Ground Floor, I Borneo Hypermall, Jalan Sulaman
88450, Kota Kinabalu, Sabah. The reason we choose 1 Borneo is because it is the
largest shopping complex in East Malaysia. 1 Borneo Hypermall is located in an area of the
fastest growing sector in Sabah. Our target market of customers is general. It may come from
all income level and from different levels of age. Even children can also enjoy to buy our
products.
Nuts are well known as nutritious snacks-particularly raw tree nuts, such as almonds, cashews,
and walnuts which have been linked to lower cholesterol, better heart health, weight control
and also a lower cancer risk. All the nuts have different nutrition and thus offer different health
benefits. Unfortunately, as we go through with the changes of environment, people nowadays
do not recognize the benefits of nuts. Nuts are considered as the second best option in the food
world. They are often ignored in the light of being fattening despite the fact that they are super
tasty and nutritious. Therefore, based on our observation and survey, we have decided to create
Dio Cafe in order to encourage people to consume more nuts besides giving them additional
general knowledge about the roles of nuts to our body. At the same time, Dio Cafe is full of
surprises that will make it an interesting and attractive cafe compared to the existing cafe out
there.
| Item Type: | Entrepreneurship Project |
|---|---|
| Additional Information: | Faculty of Accountancy |
| Keywords: | Business proposal, Business management, Entrepreneurship, Cafe, Nuts |
| Taxonomy: | By Subject > Entrepreneurship > Business Fundamentals By Subject > Entrepreneurship > Business Planning |
| Local Content Hub: | Subjects > Entrepreneurship |
| Depositing User: | Haryati Ramlee |
| Date Deposited: | 28 Sep 2021 23:33 |
| Last Modified: | 29 Sep 2021 06:11 |
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