The dUCk Group Sdn Bhd: handbag

The dUCk Group Sdn Bhd: handbag. [Entrepreneurship Project] (Unpublished)


The company that I have chose in The dUCk Group Sdn. Bhd. that produces handbags and other products with the brand dUCk. The objectives of this project is to work on the company background, organizational structures, product and services provided by The dUCk Group Sdn. Bhd. Next, I also studied on the business, marketing and operational strategy that the company has been implementing for years. In addition for this case study, I have also analysed the strengths, weaknesses, opportunities and threats that the company faces in the real business world by using SWOT analysis. Hence, from the researches done and analysing the needs and demands voiced by their existing customers, I managed to come out with some best solutions to overcome, meet and fulfil their needs.

Item Type: Entrepreneurship Project
Additional Information: Faculty of Applied Sciences
Keywords: Product feasibility analysis, Company analysis, New Product Development (NPD), Handbags
Taxonomy: By Subject > Entrepreneurship > Business Fundamentals
By Subject > Entrepreneurship > Business Planning
Local Content Hub: Subjects > Entrepreneurship
Depositing User: Nur Hayati Abdul Satar
Date Deposited: 30 Dec 2021 21:58
Last Modified: 30 Dec 2021 21:58
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