Reckitt Benckiser: Dettol hand wash

Reckitt Benckiser: Dettol hand wash. [Entrepreneurship Project] (Unpublished)


This case study assignment was commissioned to examine Reckitt Benckiser’s company on manufacturing and market their products. The company that I had chosen to investigate more details on is Dettol, a well-known brand of hand wash products.

Item Type: Entrepreneurship Project
Additional Information: Faculty of Applied Sciences
Keywords: Product feasibility analysis, Company analysis, Hand wash products, Aluminium packaging
Taxonomy: By Subject > Entrepreneurship > Business Fundamentals
By Subject > Entrepreneurship > Business Planning
Local Content Hub: Subjects > Entrepreneurship
Depositing User: Nur Hayati Abdul Satar
Date Deposited: 30 Dec 2021 22:16
Last Modified: 30 Dec 2021 22:16
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