Lady HAIS Enterprise: local fruit pudding (Fruidin' Splash)

Lady HAIS Enterprise: local fruit pudding (Fruidin' Splash). [Entrepreneurship Project] (Unpublished)


Our company name is Lady HAIS Enterprise. The product that we produced is the pudding that have the originated freshness from the local fruit. The pudding product are named as the Fruidin' Splash. We has a factory that helps in the production of pudding. Our factory is not as big as the commercial ones and our machinery is only consist with the simple machine that has been the great help in the production of our pudding product. The packaging of the pudding is consist of the medium sprout bags which is the see through container. The containers are made from plastic and comes with lid in order to preserve the cleanliness and the freshness of the pudding. The pricing of the pudding is based on the cost-based pricing. This types of pricing is the practice of setting the prices based on the cost of the goods or services being sold. The pudding are being sold at a price of RM 4.30 a bag. Our factory is located at Batu Tiga, 40000 Shah Alam,Selangor.. The main reason why the area of Shah Alam is choosen as the place to build our factory is because that area consist of primary school student , secondary school student and college student. We are also targetting the family that lives nearby as the minor market.The area is very suitable for the pudding business since we target to sell it to youth that are known to be the age for sweet tooth. Our pudding products have 2 competitors within the nearer area since they also sells desserts like cake and pudding.

Item Type: Entrepreneurship Project
Additional Information: Faculty of Applied Science
Keywords: Entrepreneurship, Business proposal, ENT 300, Lady HAIS Enterprise
Taxonomy: By Subject > Entrepreneurship > Business Fundamentals
By Subject > Entrepreneurship > Business Planning
Local Content Hub: Subjects > Entrepreneurship
Depositing User: Mohd Hafiz Kasirun
Date Deposited: 11 Nov 2020 20:30
Last Modified: 11 Nov 2020 20:30
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